Here at IdeaReader.com, we pick on ads by Pakistani Ads and write critical reviews, which you will enjoy if you are into advertising, marketing, brand management or someone perusing business studies. If you are new and want to get these reviews into your reader, subscribe to my RSS feed. Thanks for visiting!Client: Nawab Mughlai [...]

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Client: Nokia
Campaign: Nokia Nseries Free Bluetooth Headset Offer
Review: Nokia through its authorized resellers United Mobiles and Advance Telecom are now offering any model of Nokia N Series with a free bluetooth headset. Sounds cool. The ad is clear and conveys the message well instantly.
Rating:

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Client: Toyota Indus Motor Company
Campaign: Toyota Hilux Fear Nothing
Review: Powerful image, strong caption line and a brand like Toyota Hilux is a surefire way for an attraction ad. The Fear Nothing caption line is of special interest and makes the ad really stand out. A good effort overall, nothing much to say.
Rating:

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Client: SweetHill
Campaign: Nut Kut Coconut Filled Candy
Review: Using these models from the popular Star Plus Soap “Ba Bahu aur Babby” is an intelligent choice. The characters have the following among kids to create the excitement for this product. However this ad in particular is not a great one. The polka dots used in the background [...]

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Client: Pakola (Mehran Beverages)
Campaign: Pakola Flavored Milk
Review: Pakola is a homegrown brand name and I must say that I really love feel proud about it. I think it has a lot of potential as being the local beverage brand. Pakola launched their flavored milk brand a few years ago is from what I have heard, [...]

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Client: Lufthansa
Campaign: Fly Frankfurt from Lahore, three times a week
Review: Lufthansa is one the leading airlines in the world, and recently resumed its operations in Pakistan. The campaign targets travelers from across Pakistan, and those in Lahore specially.
The image used is not all the way great. The copy written with white is not very visible. [...]

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Client: Knorr
Campaign: Knorr Noodles - Ab Food Hai No More Boring
Review: Knorrr, a Unilever brand, is known for it’s easy to cook and healthy foods. They have launched two new flavors, Chicken Jalapeño and Lemon Chili (yummy).
The new campaign is being run these days and there’s a lot to be learned from it. Targeting moms [...]

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Client: Haier
Campaign: Let’s Bring Back Their Smile
Review: Haier Pakistan having its origin in China, came up with this really good ad and public service message. They have asked people to visit their website www.haier.com.pk and the company will donate a portion of their earnings to the victims of the massive earthquake in China.
Coming to the [...]

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Client: Djuice
Campaign: Electronic Sports World Cup 2008
Review: The electronic sports world cup 2008 is round the corner, and Djuice a brand by Telenor Pakistan, is sponsoring the qualifying rounds to be held in Pakistan. I think this very intelligent and well targeted sponsorship deal for them, since the brand caters to the X-generation in Pakistan.
The [...]

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Client: Warid Telecom
Campaign: Zem Sunday Craze
Agency: (I think it’s Synergy)
Review: Warid Telecom is celebrating it’s third year anniversary in Pakistan. The ads, billboards, TVCs are all over the place. Some are good, some are bad, but overall a campaign of large magnitude. This ad featured in Express today, is about the Sunday Craze offer from [...]

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