Client: Pakistan International Airlines (PIA)
Campaign: PIA Cargo Service
Review: Delivering the Essence of Pakistan. The ad is about PIA’s cargo service, which is targeted towards exporters in Pakistan. The caption line, and the background color  in the ad are totally not up to the mark. Where did this dark blue came from in a PIA ad? [...]

• 0 Comments

Client: PIA Pakistan International Airlines
Agency: Satchi
Review: I think this effort is worth praising. Honest, factual, and positive. An airline like PIA, which has been through bad times, needs to give some hope to its customers and also re-build its corporate identity as an organization.
My Rating:

addthis_url = ‘http%3A%2F%2Fwww.ideareader.com%2F%3Fp%3D13′;
[...]

• 0 Comments