Here at IdeaReader.com, we pick on ads by Pakistani Ads and write critical reviews, which you will enjoy if you are into advertising, marketing, brand management or someone perusing business studies. If you are new and want to get these reviews into your reader, subscribe to my RSS feed. Thanks for visiting!Client: Mobilink Pakistan
Campaign: [...]

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Client: Ufone (Pakistan Telecom)
Campaign: Phone Bhi Ufone Bhi
Review: If this ad is what it stands for, then Ufone is offering a mobile phone, free air time, Ufone connection and Rs.100 airtime all for Rs.999. Now that’s a super deal. The ad is fantabulous. Very clear, exciting and conveys the message like a smoothly. While all [...]

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Client: Sony
Campaign: Sony Handycam - Now Record 38 hrs non-stop
Review: With the summer vacations here and school off in Pakistan, people are traveling to the upper country side or abroad. This is just the right time to offer a product like this. The ad comes up with the offer of recording up to 38 hrs [...]

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The search giant has changed their good old favicon icon with a new “g”. What the hell, I seriously fail to understand something like this coming from Google. When I first saw it, I thought some spyware or virus has entered in my ‘puter, but no, it’s officially now the favicon of the Google. Everytime [...]

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Client: Makro Pakistan
Campaign: Sell Your Products at Makro
Review: The ad is a B2B one, inviting manufacturers and traders in Pakistan, interested in selling their products to come and have a meeting with Makro commercial team.
The overall look and feel of the ad is very good, but there’s a chance the message might miss a few [...]

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Client: Citibank Pakistan
Campaign: Win Rs. 100,000 this Summer
Reivew: With HSBC credit cards making their into the Pakistani market, Citibank comes up with their ad offering one lack rupees to lucky winner. Another reason this ad is here is because of the summer vacations people are going on to and you can expect hot season for [...]

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Client: National Investment Trust Ltd. Pakistan
Campaign: Five star rating by PACRA and JCR-VIS
Review: Ah! What more could you think of to create a five dimension star, since you’ve got a 5 star rating! What a cliche. Bad color layout, and a uncreative design is what this ad is all about. Being the national investment trust, [...]

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Client: Dawn News
Campaign: Dawn News - News or Noise
Review: This is general corporate ad published by Dawn News today. The objective is positioning the brand as reliable, serious and less noisy news channel. The overall feeling of the ad is good, however the image used showing the megaphone and people doesn’t seems to connect well. [...]

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Client: Oman Air
Campaign: Fly To Muscat 4 Times a Week, Non Stop
Review: This is relatively a small ad placed by Oman Air, announcing their non stop 4 times a week flight schedule from Pakistan to Oman. The ad is pretty well laid out and clear. Giving out fares in the ad though would have made [...]

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Client: BASF - The Chemical Company
Campaign: BASF Spray Polyurethane
Review: The ad run by BASF is the announcement of their exclusive offering of spray polyurethane in Pakistan. The has an international feel and looks impressive. The transparent red strip over the image looks very professional. Though no contact information or a web link always surprises me.
Rating: [...]

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